
CURRICULUM VITAE
Profile
Art Director / Graphic Designer and technical consultant with extensive experience translating marketing, business and EU governmental policy, and marketing objectives into successful creative and solution based strategies and campaigns for high-profile international clients and governmental institutions. Excellent communicator, comfortable in multicultural environments with strong creative, interpersonal and attention to detail skills.
Work​
experience​
Seidor - Creative Consultant/UX Designer
​2017 - current
Working for Seidor, a multinational consulting firm. Contracted to the European Commission as a technology and creative consultant. Developing public and private websites, designing awareness and risk mitigation materials, consultant for unit communication and brand awareness.
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PLUSH Sport & Adventure - Art Director/Owner
​2017 - ongoing
Launching a startup business for outdoor sport products by creating a corporate ID and advertising visuals that will appeal to the young outdoor sporting market. Logo design, visual marketing design, product design and website design created in Wordpress.
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MSC Mediagrafica - Art Director
​2015 - 2017
Developing creative solutions on various above and bellow the line marketing and advertising materials for international client MSC Cruises. Creative solutions for both consumer and trade audiences, on press adverts, logos, brochures, leaflets, flyers, posters, t-shirts, POP material and web banners. Responsible for developing the draught layouts and templates for the launch of the new brochure keeping true to the advertising campaign developed by the McCann advertising company. Other duties include image sourcing and selection, photoshop retouching, photo shoot art direction and assistance with English copy writing.
Dipiù Comunicazione - Art Director
​2011 - 2015
Creating above and below the line advertising campaigns, marketing, branding and production solutions for clients including APT Livigno, Caparol, U-Power, AltaValtellina, Aquagranda and Roal. Implementing creative ideas on a large array of formats and materials, such as poster boards, personalised vehicle wraps, press ads, catalogues and brochures. Other tasks include photo manipulation, retouching, illustration, impagination, briefing photographers and directing
photo shoots. Analysis and design of the new website GUI.
Zone 11 - Art Director
​2010 - 2011
Art direction and creative solutions for the production of a series of projects for Zone 11, a creative studio specialising in graphic design, advertising, 3D modelling, promotional and editorial design.
Millennium Steel - Art Director
2007 - 2011
A side project redesigning an international business-to-business magazine for the steel and engineering industry. Working in collaboration with a London-based editorial team coordinating
design and impagination to final print.
Oprah Magazine - Senior Graphic Designer
​2009 - 2010
Designing editorial pages, advertorial and promotional pages for clients such as Dermalogica, L’oreal, Michel Herbelin and Nivea.
Briefing illustrators, fashion designers and photographers and directing photo shoots. Overseeing magazine production, checking print quality and signing off final proofs.
Cosmopolitan Magazine - Graphic Designer
2007 - 2009
Brain storming editorial ideas and designing page layouts on the main book as well as creating illustrations, advertorial and promotional material for clients. Other duties involve picture sourcing, copy writing, photo retouching, location scouting and coordinating with the reproduction house for final print.
The Hive Creative - Senior Graphic Designer
​2002 - 2006
Designing press advertisements and marketing material
for a range of products by the TUI Travel group. Sole responsibility
for launching the Crystal Active brand from initial concepts to the final output of brochures, billboard posters, press adverts, POP material
and internet flash banners. Producing artwork for TUI’s other brands, including Lakes & Mountains, Crystal Sports, Crystal Summer, Families and Skiing brochures.
Workstation - Graphic Designer
​2000 - 2002
A freelance position producing editorial and marketing material such
as posters, leaflets, brochures, points of purchase material and mailers, for a variety of clients ranging from club flyers for Ministry of Sound London to corporate mailers for NatWest bank.
IDM - Graphic Designer
​1998 - 2000
Working on above and below the line marketing campaigns for Budweiser Budvar, Honda Motorcycles, Nandos (UK) and others. Involved in brainstorming, copy writing, designing and the production of POP materials.
Education
Degree in Graphic Design
BA hons (UK)
​1999 - 2002 | University of Sussex
HNC Graphic Design (UK)
​1999 | College of North East London
Skills
PHOTOSHOP
INDESIGN
ILLUSTRATOR
QUARKXPRESS
WORDPRESS
DNNDRUPAL
JOOMLA
HTML
CSS

Languages
ENGLISH (Mother tongue)
ITALIAN
AFRIKAANS

Hobbies
Windsurfing, skiing, writing music, playing guitar, drums, ukelele, banjo, piano, harmonica...